the rise of content creators in weddings: a trend set to stay in 2025

The wedding industry has always evolved with new trends, but one of the most exciting shifts in recent years has been the rise of content creators as an integral part of wedding celebrations. In 2024, this trend exploded as couples sought more dynamic and personalized ways to capture and share their big day. From TikTok dances to Instagram reels, influencers, photographers, and videographers now work alongside a new breed of professionals—content creators. As we move into 2025, it's clear that content creators will continue to play a crucial role in the wedding industry, offering an experience that goes beyond traditional photography and videography.